MORE ABOUT ENTERPRISE RENT-A-CAR Enterprise prides itself on going well beyond the expected when it comes to customer se

[answerhappygod]

MORE ABOUT ENTERPRISE RENT-A-CAR
Enterprise prides itself on going well beyond the expected when
it comes to customer service. One of its founding principles is
that satisfied customers drive business growth. The tag line "We'll
pick you up" means just what it says, for instance, even though
bringing rental cars to customers can present special scheduling
challenges for employees. Everyone at Enterprise knows, however,
that because the firm dedicates itself to the local market,
customers are not likely to be the anonymous business travellers
passing through airports who make up competitors' customer bases.
They are people in the neighbourhood who will be coming back to
rent another car if they are satisfied or go elsewhere if they are
not.
High customer-satisfaction ratings are a prerequisite for
employee promotions, and if ratings for a branch fail below the
corporate average, no one at that branch can be promoted until the
score improves. However, customer satisfaction is not the only
performance criterion at Enterprise. Additionally, nearly everyone
in the firm is paid compensation that is tied to profits. Thus,
employees are challenged to make a profit while pleasing customers.
Enterprise also looks after its business customers. To insurance
companies like GEICO that link their claims systems to Enterprise's
automated car-rental system, the firm provides access to real-time
reservation information. That, in turn, allows insurers to offer
their customers a valuable service and makes them look good,
keeping them happy with Enterprise so they keep coming back.
Required