To answer the following question, imagine that you are designing
a service business.
1. Describe the STP (Segmenting, Targeting, and Positioning) and
7Ps of your business
2. Once upon a time, there was a customer who was dissatisfied with
your business services and expressed his anger in front of other
consumers. Explain what strategy you will take to solve this
problem
3. Create a positioning map that includes your business and its
competitors. Telling you.
4. What strategy do you apply in determining the price? And do you
use revenue management? Telling you
To answer the following question, imagine that you are designing a service business. 1. Describe the STP (Segmenting, Ta
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To answer the following question, imagine that you are designing a service business. 1. Describe the STP (Segmenting, Ta
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