1. Select a company that has published a mission statement onits website. Evaluate its mission statement along each of thefollowing criteria:
a. is the mission statement comprehensive? Is it concise?
b. does the mission statement delineate, in broad terms, whatproducts or service the firm is to offer?
c. is the mission statement consistent with the company’s actualactivities and competitive prospects?
d. why do stakeholders in the same organisation often have samegoals? Explain.
1. Select a company that has published a mission statement on its website. Evaluate its mission statement along each of
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