This individual assignment involves writing an Electronic Commerce Plan for an organization of your choice using $ 100,0

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This individual assignment involves writing an Electronic Commerce Plan for an organization of your choice using $ 100,000 as part of an Investment project.
Investment Project:
Introduction: As part of an Investment Project, you have a budget of $ 100,000 to invest in a company with strong Internet – dependent operations. They can be of any industry. This can either be an extension of new existing business or new web – based business. Non – profit organizations are certainly acceptable. (It could be an existing company or a brand new idea/concept). It could be a product or service.
Tasks to perform: Once you have identified company/idea, you are required to write an Electronic Commerce Plan for it. The final report must describe the rationale for the investment, from a strategic perspective. This may include answers to the following questions:
Who is the audience? What is the target market?
How will the internet business effect the existing operation, if any? How is the chosen industry utilizing the web?
What is your business model? Provide details. How will you advertise the site? And how will they generate traffic to the site?
How will you spend the investment of $ 100,000? Provide brief budget.How should the product be priced online? How will the pricing structure affect the current customers?
You must also submit a typed report of maximum 1000-1500 typed words about the proposed E-commerce Plan for evaluation. References must be provided.