How are ratio the below ratio analysis and decision making ( either short term or long term) used in a financial service

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answerhappygod
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How are ratio the below ratio analysis and decision making ( either short term or long term) used in a financial service

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How are ratio the below ratio analysis and decision making ( either short term or long term) used in a financial services company and how do they add value? ROE, EBITDA, Gearing and liquidity. please be cognizant that ratios are of no use in isolation when drafting the answer. comparison to prior years, competitors and industry averages are needed.
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