Research the Canadian Start-up called: FRESHII (Links at the bottom) Reference materials: Ferrell7ce PPT Ch06.pptx Ferre

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Research The Canadian Start Up Called Freshii Links At The Bottom Reference Materials Ferrell7ce Ppt Ch06 Pptx Ferre 1 (123.64 KiB) Viewed 21 times

Research the Canadian Start-up called: FRESHII (Links at the bottom) Reference materials: Ferrell7ce PPT Ch06.pptx Ferrell7ce PPT Ch07.pptx Ferrell7ce PPT Ch08.pptx Based on your findings: 1. Explain the FRESHII business model and reasons for success 2. Differentiate between FRESHII operations and manufacturing/production 3. Assess the importance of quality in FRESHII operations management 4. Explain the importance of FRESHII organizational culture 5. Describe FRESHII's organizational structures - and provide an assessment of it, with your GROUP recommendations 6. After some controversies - Recommend a new FRESHII (see what I did there?!) strategy to revive FRESHII brand - with a specific focus on Digital Marketing (including Social Media)