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Which is NOT one of the stated steps for building brand equity, according to the author? A. Build a high level of bra

Posted: Fri Jul 01, 2022 7:55 am
by answerhappygod
Which is NOT one of the stated steps for building brand equity,according to the author?
A. Build a high level ofbrand awareness
B. Build a deepemotional connection betweent he brand and it's targetcustomers
C. Link the brandname to it's points of parity and difference
D. Establish thevalue of the brand in the eyes of competitors