How would you illustrate and compare the business models for
Airbnb, large hotel chains such as Marriott and Hilton, and bed
& breakfast operators? Use the example chart in the textbook
for business models as a guide (Concepts & Connections 1)
What was Airbnb’s response to the COVID-19 pandemic? Does it
appear that the company’s business model is more resilient than
that of its hotel chain rivals?
What are the general strengths and weaknesses of a) large,
hotel chains such as Marriott and Hilton, b) bed & breakfasts,
and c) Airbnb? Explain how you would compare and contrast those
businesses.
In what ways has the lodging consumer changed, and how does
Airbnb’s customer value-proposition meet this change?
What key factors may determine the success or failure of
Airbnb?
What recommendations would you make to Airbnb to improve its
competitiveness in the accommodation market while mitigating any
current and future risks?
How would you illustrate and compare the business models for Airbnb, large hotel chains such as Marriott and Hilton, and
-
- Site Admin
- Posts: 899603
- Joined: Mon Aug 02, 2021 8:13 am