- Decision Point How To Make Your Brand Stand Out The Director Of Marketing Says We Have Market Research That Tells Us 1 (165.56 KiB) Viewed 83 times
Decision Point: How to Make Your Brand Stand Out The Director of Marketing says, "We have market research that tells us that mountain bike consumers are most influenced by referent power. We would like you to come up with a strategy to use this information to help our brand stand out." Which strategy would be the best to help The Zone's brand stand out? Select an option from the choices below and click Submit Have a person who designs mountain bikes talk about which technical aspects of the bike give it high performance for downhill mountain biking. Have the most recent mountain bike gold medalist talk about the high performance of the mountain bike for downhill mountain biking. Get the editor of a well-known A mountain bike magazine to review The Zone's mountain bike in its next issue.