HR Round Interview Questions: Why do you want to work with this company?

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HR Round Interview Questions: Why do you want to work with this company?

Here the interviewer wants to know how well you know about the company and how good you feel about this company as a place to work. Hence you must do some homework before you go to an interview.

Research about the company (Website, Social Networks, Wikipedia etc.)
What the company is
Leadership team (Founder, CEO etc)
Vision and Mission of the Company
Locations & Mode of Operations
Areas of Expertise, Products & Services
Match up your skills that contributes to the vision and mission of the company
Other tips are:

Show your trust in the company
Say it is the best place you can grow and make the best use of your skills
Say how confident you are about the future of the products/ services of the company with some facts that you learn from research.