Speech Writer Sarah Writes speeches and press releases Monitors social media and deploys content Social Media Content Cr

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Speech Writer Sarah Writes Speeches And Press Releases Monitors Social Media And Deploys Content Social Media Content Cr 1 (32.58 KiB) Viewed 34 times

Speech Writer Sarah Writes Speeches And Press Releases Monitors Social Media And Deploys Content Social Media Content Cr 2 (42.92 KiB) Viewed 34 times

Speech Writer Sarah Writes speeches and press releases Monitors social media and deploys content Social Media Content Creator Nancy Technology Manager Brian Manages IT and technology infrastructure Assign to tasks as needed Volunteers Multiple Bob identifies some people for your core team. People and money are always in short supply, but the schedule and deliverables are fixed so you can ask for volunteers and budget for outside resources if necessary. Bob asks how quickly you can get the first messages out since Kate's opponent is increasing the attack ads. What is your first step? ne Create an activity list and identify the people skills and non-personnel resources required to do the work. Get quick results by focusing on social media, since the required resources (Nancy and a volunteer) are available to start working immediately on Facebook, Instagram, and Twitter activity.

You meet with Bob to create a task list. You discover that nobody on the campaign has television production experience, so Jennifer allocates money to fund a short contract for Jean, a local TV producer. She will consult on your plan and help with the first TV advertisement. Jean identifies the need for a script writer, a production crew, and filming equipment for the taping. You calculate the cost and submit a budget request to Jennifer. Jean is a skilled producer and helps you manage the writers, actors, location, and production crew. You deliver your first ad in three weeks as promised. It was good that you analyzed your team's capabilities and added Jean to fill this gap. After completing one TV ad and some social media activity, you meet with the team to update the plan for the remaining work. For each TV spot you need to write a script, film the video, and distribute it to the TV outlets. For the press ads you need to write the copy and get it distributed to the newspapers and online outlets. The social media videos also require a script, actors, and filming before Nancy deploys them on Twitter and Facebook. Your team is now confident in the updated task list, so what do you do next? Your team is busy, and Bob thinks you are over-planning, but you meet to review lessons learned and to revise your task assignments and schedule. You maximize efficiency by forming a cross-functional team and allow them to self-organize the tasks. You ask them to fast-track parallel tasks where possible to speed up the delivery.