ABC Company has not been able to attract a large pool of
qualified candidates and has difficulties retaining its
employees. Sally, the General Manager, has come to you for HR
consulting advice. After a needs analysis, you determine that
ABC does not have an Employer Branding message … no wonder ABC is
having problems!
Sally heard about Employer Branding at a business conference but
isn’t sold on the benefits of Employer Branding … to her, it’s just
empty words on a poster.
Write an email memo (in the first person) to:
ABC Company has not been able to attract a large pool of qualified candidates and has difficulties retaining its employe
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