Marketers must pay careful attention to consumers' buying behavior, especially during the early stages of the consumer d

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Marketers Must Pay Careful Attention To Consumers Buying Behavior Especially During The Early Stages Of The Consumer D 1 (23.21 KiB) Viewed 24 times

Marketers must pay careful attention to consumers' buying behavior, especially during the early stages of the consumer decision-making process. Firms are less likely to make a profit with customers that do not recognize a need or a problem because Multiple Choice they will only buy nems that are heavily discounted they are unlikely to complete subsequent steps of the buying process they will engage in extended information search they will turn their attention to competing fems they will make is low involvement purchase decisions