Top Juice is looking to expand their business to the Indonesian marketplace. (a) Discuss your recommendations for the tw

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answerhappygod
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Top Juice is looking to expand their business to the Indonesian marketplace. (a) Discuss your recommendations for the tw

Post by answerhappygod »

Top Juice is looking to expand their business to the
Indonesian marketplace. (a) Discuss your recommendations for the
two marketing-mix variables (4Ps), product and price, for the
target market within Indonesia; Characteristics and peculiarities
of Indonesia as the target market – such as the overall market
size, key segments, local rules, traditions and relevant laws
etc.
(b) State your position regarding the extent of 'standardisation'
of marketing mix in Indonesia
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