Case ZIP: In Need of Growth -Orientated Competitive Strategies by Agnihotri, A., & Bhattacharya, S. (2021). What are the

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Case ZIP: In Need of Growth -Orientated Competitive Strategies by Agnihotri, A., & Bhattacharya, S. (2021). What are the

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Case
ZIP: In Need of Growth -Orientated Competitive Strategies
by Agnihotri, A., & Bhattacharya, S. (2021).
What are the ways in which Zip can apply strategic
piggybacking?
Examining competitive forces, discuss Zip’s options for growth and
expansion?
Should Zip seek a partnership with its main competitor?
In what ways can Zip benefit from new branding?
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