If a locally based manufacturing firm with sales of $350 million decided to enter the EU market by setting up operations

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answerhappygod
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If a locally based manufacturing firm with sales of $350 million decided to enter the EU market by setting up operations

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If a locally based manufacturing firm with sales of $350 million
decided to enter the EU market by setting up operations in France,
which orientation would be the most effective: ethnocentric,
polycentric, regiocentric, or geocentric? Why?
Reference:
Luthans, F. & Doh, J. P. (2021). International Management
Culture, strategy, and behavior (11th ed.). New York: McGraw-Hill
Education
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