Q1(A). Find and download the dataset for AMERICAN EXPRESS big data application. Understand each column of the data set.

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Q1(A). Find and download the dataset for AMERICAN
EXPRESS big data application. Understand each column
of the data set. Analyse its fields and select its target
variable.
(B). Write down the case study on an assigned
company that generates big data, explain their sources of
data generation and how they are mining and analysing their
data(structured/unstructured/semistructured). Also map it with
types of analytics.
(C)What is data silos and how it can be
resolved using big data analytics?