What To Do: It is 5 months before their grand opening and the coffee shop owners are asking your team to create and prop

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What To Do It Is 5 Months Before Their Grand Opening And The Coffee Shop Owners Are Asking Your Team To Create And Prop 1 (62.13 KiB) Viewed 33 times

What To Do: It is 5 months before their grand opening and the coffee shop owners are asking your team to create and propose three campaigns leading up to the grand opening that would raise awareness of the new location, generate interest and curiosity, and drive maximum attendence to the opening day. The business is a local, indepedent coffe shop that roasts its own coffee on premises, offers light breakfast and lunch items, many types of coffees and teas, and a convivial place to chat, work and study. It has the usual tables and chairs and offers comfortable sofa areas, features artwork on the walls from a rotating list of local artists, and a free community sharing library of books as well as weekend events like music and poetry readings. 1. In groups of five students, build an advertising and promotion plan 2. Use the Excel Worksheet provided in Omnivox for Weeks 15 and 16 3. Save and upload here