Volkswagen, Porsche Paid Out $9.5 Billion To Defrauded Dieselgate Drivers July 27, 2020 CAMILA DOMONOSKE The logo of Ger

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Volkswagen, Porsche Paid Out $9.5 Billion To Defrauded
Dieselgate Drivers July 27, 2020 CAMILA DOMONOSKE The logo of
German automaker Volkswagen appears on flags fluttering in front of
a car dealer in Hamm, Germany, in May. One of VW's many legal
settlements over the Dieselgate scandal has finally reached its
conclusion, the FTC says. One chapter of the Dieselgate saga has
come to a close: Volkswagen and Porsche have finished paying out
$9.5 billion in compensation to defrauded U.S. car owners. The
Federal Trade Commission filed its final report on the settlement
Monday, declaring the process "materially complete." For years,
Volkswagen marketed "clean diesel" vehicles that actually spewed
out illegal levels of pollutants — and were specifically programmed
to cheat on emissions tests to hide the problem. The deceptive
engines were used in Volkswagens, Audis and Porsches. The truth
came out in 2015, with a high-profile settlement reached the
following year. As the FTC noted, "[F]or many people, that was the
end of the road. But ... the parties involved in the litigation had
many more miles to travel." Compensating the owners or lessees of
more than 550,000 vehicles in the U.S. took some time. The vast
majority of owners — 86% — opted to sell their vehicles back to the
manufacturer, rather than choose a modification to the vehicle. It
was the largest false advertising action ever taken by the FTC, and
the agency has now declared it "one of the most successful consumer
redress programs in history." Volkswagen faces a number of other
lawsuits around the globe. And in addition to compensating
consumers, it has paid out billions to compensate for the
environmental damage caused by the scandal. Among other things, the
carmaker is spending a decade investing $2 billion in building
electric vehicle charging infrastructure across the United States.
VW, like many automakers, is also vowing to produce electric
vehicles in large numbers in the years ahead. Source: Real Leaders
Inc, 2021
QUESTION THREE for 20 marks
In light of the context presented in the article above, discuss the
appropriate corporate social responsibility initiatives and efforts
VW should engage in in order to rebuild their brand image.
• Discuss the appropriate corporate social responsibility
initiatives and efforts VW should implement as a way of rebuilding
their brand image.
• Focus on the context presented in the article above
• Conduct your own online/desktop research to substantiate your
answers
• Answers should not exceed two (2) pages