You are starting your own general construction contracting business. You are starting to develop your mission and object

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You are starting your own general construction contracting
business. You are starting to develop your mission and objectives
for the business, and you know how important customer retention is
to your long-term business continuity plan. You will create a brief
customer retention strategy to present to the bank when you apply
for your first new business loan. Write a 2-page customer
satisfaction & retention strategy for your business. Explain
how you will attempt to retain customers, improve loyalty, and
satisfy customers. Include the following: Define and explain
customer retention. Explain the importance of customer retention to
business continuity and success. Explain how customer satisfaction
and engagement will impact retention. List and explain tangible
actions that will increase customer retention for your
business.