A famous restaurant chain is planning to launch a health
food restaurant in the four metros. They feel that the ‘eat
nutritious food’ fever is catching up among the urban population in
India. The restaurants will offer traditional Indian and
continental healthy cuisine in a great ambience. They want to
assess the readiness of potential customers to. consume
healthy and nutritious food and decide on the menu, how much are
the customers willing to pay and above all what are the
expectations of customers from such a restaurant. They want to
position the restaurant as upmarket and modern. They also would
like to host corporate functions, family ceremonies from birth day
to weddings in their premises with a great ambience and healthy and
nutritious food menu. What kind of data do you intend to collect?
Prepare a research
proposal.
A famous restaurant chain is planning to launch a health food restaurant in the four metros. They feel that the ‘eat nut
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answerhappygod
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A famous restaurant chain is planning to launch a health food restaurant in the four metros. They feel that the ‘eat nut
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