You have the opportunity to hike the Inca Trail and visit Machu Picchu in Peru. This also helps your education objective

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You have the opportunity to hike the Inca Trail and visit MachuPicchu in Peru. This also helps your education objectives to learnand practice your Spanish. The problem is you need money for theairfare and you're a bit out of shape. You get an idea to raise themoney by participating in a 5K run event where people sponsor youby donating money if you complete the run. You want to persuade thepeople you know who you think would have money and sponsor you. Thefive people you immediately think of are your wealthy grandparents,whom you haven't called in over two years, two friends fromelementary school who have high-paying jobs and whom you are stillsomewhat close with, and your uncle, a running fanatic who hascompleted three marathons but struggles a bit financially.
Categories of Analysis
Analyze: Who will receive your message?
Understand: What do they already know orunderstand about your intended message?
Demographics: What is their age, gender,education level, occupation, and position?
Interest: What is their level of interest andinvestment in your message? (What's in it for them?)
Environment: What setting or reality is youraudience immersed in and what is your relationship to it? What istheir likely attitude to your message? Have you considered culturaldifferences?
Need: What information does your audienceneed? How will they use the information?
Customize: How do you adjust your message tobetter suit your audience?
Expectations: What does your audience expectfrom you or your message?