ABC is a multimedia entertaining company established in the 1980s. ABC’s business has been hugely successful since incep

[answerhappygod]

ABC is a multimedia entertaining company established in the
1980s. ABC’s business has been hugely successful since inception
for 2 decades. By year 2000, ABC’s music labels, produced and sold
via CDs has the largest market share worldwide. In the 1980s, to
most people, musical CDs is a very innovative product. Up till
2000, ABC company has also made significant investments in setting
up more manufacturing plants to produce CDs to meet the projected
demands of CDs in the world market. However, in early 2000s, Apple
Inc. invented the mobile entertainment market; content is no longer
distributed on CDs but downloaded from the Internet to personal
handheld devices for replay. ABC company has no expertise on
internet commerce and ABC’s directors, still firmly believe the
company’s past success will continue, ignored Apple’s threat and
continue to manufacture CDs for distribution to sales outlets.
After all, ABC company wants to recover the huge upfront investment
that it had invested into setting up the CD factories. Since the
early 2000, ABC company’s products started to lose market share and
the loss increases from year to year. In year 2010, ABC company
filed for bankruptcy and was subsequently liquidated
1. Identify and briefly describe FOUR major mistakes that the
ABC directors have made that lead to the downfall of the firm
2. Propose what interventions ABC company should have made and
at what time in order to avoid or remedy the above mistakes.
Discuss the pros, cons and the risks associated with each of the
interventions.