The following is a description of Benihana (Hibachi restaurant) in New York City. “Welcome! To a unique and exceptional

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answerhappygod
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The following is a description of Benihana (Hibachi restaurant) in New York City. “Welcome! To a unique and exceptional

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The following is a description of Benihana (Hibachi restaurant)in New York City.
“Welcome!
To a unique and exceptional experience that's fresh and newevery time you visit. At the heart of the Benihana experienceis the teppanyaki table, around which guests gather and enjoy ameal expertly prepared and cooked to perfection on a steel grill,right before their eyes - by a chef who is as much entertainer asculinary master. The meal begins with a delicate Japanese onionsoup, followed by a salad with ginger dressing. The chef willprepare your chicken, beef or seafood, along with vegetables,hibachi-style on the sizzling grill surface. Be sure to enjoy theshow, because Benihana chefs literally play with your food as theycook it. Your entrée will be served with homemade dipping saucesand steamed rice, or if you prefer, Benihana's mouthwateringHibachi chicken rice. You may also order tempura, sushi andspecialty rolls.”
As a marketing manager of this restaurant, you will identifypotential market segments for the restaurant. Listthe segmentation variables you would use and discuss whyyou think you should use these variables in this case. Pleasedo not actually segment the market.
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