Estimate the demand for automatic washing toilets using the top-down approach described on the micro-lecture video (i.e

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Estimate the demand for automatic washing toilets using thetop-down approach described on the micro-lecture video (i.e.,the approach for estimating demand for organic cat food).
Here's a template Downloadtemplatethat may help you. Or you might prefer to start by whiteboarding (or penciling) the estimation process, then convert toExcel.
Assumptions:
To estimate the size of the market segment:
Now you may be thinking, "Sure, but are people really going tobuy these?" That's where the marketing mix comes in. The toiletsneed to be Promoted (perhaps celebrity endorsements and ads inArchitectural Digest), Distributed (relationships with builders,designers, architects, plumbing supply houses), and Pricedappropriately.