Suppose a conjoint analysis is conducted with two different groups of respondents: Group A and Group B. The data from Gr

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answerhappygod
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Suppose a conjoint analysis is conducted with two different groups of respondents: Group A and Group B. The data from Gr

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Suppose a conjoint analysis is conducted with two differentgroups of respondents: Group A and Group B. The data from Group Aindicate that the part-worth utility for the product price of $5 is2.5 while the part-worth utility for the product price of $4 is 3.The data from Group B indicate that the part-worth utility for theproduct price of $5 is 2.75 while the part-worth utility for theproduct price of $4 is 3. It can be concluded that Group A is moreprice sensitive than Group B.
TRUE or FALSE,
because?
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