Nestle created its Maggi brand as a low-cost, low-fat dried
noodle for rural India and Pakistan. It is now also sold in
Australia and New Zealand as a healthy and budget-friendly noodle
product. This is an example of which of the following?
Base of the pyramid
Reverse innovation
Decline
Fair trade
Nestle created its Maggi brand as a low-cost, low-fat dried noodle for rural India and Pakistan. It is now also sold in
-
- Site Admin
- Posts: 899603
- Joined: Mon Aug 02, 2021 8:13 am