In an effort to increase sales at your Capstone employer, your boss has asked you to investigate the product and pricing

[answerhappygod]

In an effort to increase sales at your Capstone employer, your boss has asked you to investigate the product and pricing focus utilized at Procter & Gamble (P & G), maker of Tide (Time: 2:42, closed captions available from Amara) and several other well-known products. You will review the Brands section of P & G’s website, select a product that is of interest to you, and apply the elements of a marketing strategy by responding to the following questions:
1-Product:
A-Describe the product that you selected and classify its type (e.g. convenience, etc.)
B-Define two types of target markets that P & G does or should be selling your selected product to.
C-Describe two market segmentation categories utilized by P & G (e.g. demographic, geographic, etc.).
D-Describe the product strategy elements utilized by P & G in developing your selected product (e.g. packaging, etc.).
E-Indicate your impression of the stage of this product in the Product Life Cycle. Based on the stage that you identified, give one suggestion that P & G could follow as a strategy for continued or new success. 2-Price:
A-Search online for a retailer or other seller and obtain a price for this product. Next, indicate the price and define the type of pricing strategy that you believe is being utilized (e.g. skimming, etc.). Indicate why you think that P & G is utilizing the indicated strategy.
3-Place:A-Describe the distribution strategy utilized by P & G to make your selected product available to buyers.
3-Place:
A-Describe the distribution strategy utilized by P & G to make your selected product available to buyers.
4-Promotion:A-Based on your review of the P & G website and your online retailer research, discuss the promotion strategy utilized by P & G to make your selected product known to buyers.B-Describe two buyer behavior influences that would impact a person’s decision to purchase or not to purchase your selected product.
4-Promotion:
A-Based on your review of the P & G website and your online retailer research, discuss the promotion strategy utilized by P & G to make your selected product known to buyers.
B-Describe two buyer behavior influences that would impact a person’s decision to purchase or not to purchase your selected product.
5-People:A-Give an example of two P & G employee positions that would support their marketing strategy.
5-People:
A-Give an example of two P & G employee positions that would support their marketing strategy.