STRENGHTS
WEAKNESS
OPPORTUNITIES
THREATS
IN-CLASS ACTIVITY Select ONE strategy and ONE business and develop a TOWS matrix: Strategy: Business/Company Chocolate Manufacturer Supermarket Local Bank College Mobile investment app Restaurant Growth Expansion Market share Survival Profit New business Copyright © 2016 Pearson Education, Inc. 2-7
STRENGHTS WEAKNESS OPPORTUNITIES THREATS
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STRENGHTS WEAKNESS OPPORTUNITIES THREATS
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