A focus group should be used when O a. Topics are sensitive O b. Research budgets are tight O c. Respondents are geograp
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A focus group should be used when O a. Topics are sensitive O b. Research budgets are tight O c. Respondents are geograp
question: "Which of the following age groups do you fall into?" 1. Under 20 year 2. 21-40 years, 3.41-60 years, 4.60+ years The above survey question is an example of a question that incorporates a.... O a. Interval scale O b. Ratio scale O C. Nominal scale O d. Ordinal scale
A focus group should be used when O a. Topics are sensitive O b. Research budgets are tight O c. Respondents are geographically dispersed O d. Interaction and discussion is required Which of the following is an example of a research objective? O a. All except 'none of these' O b. To establish a new brand personality for Optus O c. To lift sales for Optus in the Queensland market O d. None of the above O e. To determine how Optus services are used The following is a typical survey