A self-reinforcing cycle among two critical attributes
is key in establishing standards and dominant design in
markets. Using the information provided in the articles
(particularly New York Times, June 2012 and Cnet, May 2017), show
how Apple and Google have differed in the relative emphasis paid to
each critical attribute in the self-reinforcing cycle. Which
firm has focused relatively more on what attribute?
A self-reinforcing cycle among two critical attributes is key in establishing standards and dominant design in markets.
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