Strategic marketing is a management process that involves the development of marketing plans, their careful implementati

[answerhappygod]

Strategic marketing is a management process that involves the
development of marketing plans, their careful implementation, and
evaluation of their results and then the adjustment and fine tuning
of the entire package. Strategic marketing process begin with the
critically important task of marketing planning, discuss
extensively the four key steps in marketing planning;
Where are we now?
Where do we want to go?
How are we going to get there?
How do we know when we have arrived?