A. The president of the company has
asked for a study of the company’s pension plan and its comparison
to the plans of other firms in the industry.
B. You have been asked to write up a
marketing experiment, which you recently completed, for submission
to the Journal of Marketing Research.
C. Your division manager has asked you
to prepare a forecast of promotional budget needs for the division
for the next 12 months.
D. The National Institutes of Health
has given you a grant to study the relationship between advertising
of prescription drugs and subsequent sales of those drugs.
This is a Business Research
question.
A. The president of the company has asked for a study of the company’s pension plan and its comparison to the plans of o
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