As per Porter's article "what is Strategy?", the author highlights that strategy is not about operational efficiency, it

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As per Porter's article "what is Strategy?", the author highlights that strategy is not about operational efficiency, it

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As Per Porter S Article What Is Strategy The Author Highlights That Strategy Is Not About Operational Efficiency It 1
As Per Porter S Article What Is Strategy The Author Highlights That Strategy Is Not About Operational Efficiency It 1 (99.75 KiB) Viewed 89 times
As per Porter's article "what is Strategy?", the author highlights that strategy is not about operational efficiency, it is about creating a sustainable strategic positioning that creates the competitive advantage. One firm- Southwest Airlines has been considered as a successful example of creating unique strategic positioning in low cost carrier industry in the airlines segment. Highlight five activities and map them how they created unique strategic position of Southwest Airlines in its industry. Mention two key learning from the Southwest Airlines strategic positioning in full-service airlines industry. [5 + 3 = 8]
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