tep-By-Step Assignment Instructions This exercise is about experiencing augmented reality for yourself by selecting and

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tep-By-Step Assignment Instructions
This exercise is about experiencing augmented reality for
yourself by selecting and downloading an AR app for your
smartphone.
1. Select and download an AR app for your smartphone. After
downloading it, start using it.
2. Reflect on what you did.
Your submission will need to include the
following:
1. Record the name of the app, what it does, and how you used
it.
2. Provide your thoughts about how this app could be used by a
firm to enhance its Analog marketing activity. Please be specific
and give an example.
3. Briefly report what you learned about the relationship
between the Analog and the Digital from this exercise.