Which of the following statements about a best-cost provider
strategy is false?
The competitive advantage of a best-cost provider is lower costs
than rivals in incorporating upscale attributes, thus putting the
company in a position to underprice rivals whose products have
similar upscale attributes.
The competitive advantage of a best-cost provider strategy is
the ability to attract buyers on the basis of having the industry's
overall best-performing product and having sufficiently low unit
costs to sell it at a price that is slightly below the
industry-average price.
A company enjoys "best-cost" status when it has the capabilities
to incorporate appealing attributes (such as attractive features,
good-to-excellent product performance or quality, and/or more
satisfying customer service) into its product offering at a lower
cost than rivals.
A best-cost provider strategy works best in markets where
product differentiation is the norm and attractively large numbers
of buyers shopping for "best value for the money" products can
be induced to purchase midrange or near-luxury products rather than
the cheap basic products of low-cost producers or the expensive
products of top-of-the-line differentiators.
Being a best-cost provider is different from being a low-cost
provider.
Which of the following statements about a best-cost provider strategy is false? The competitive advantage of a best-cost
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answerhappygod
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Which of the following statements about a best-cost provider strategy is false? The competitive advantage of a best-cost
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