come up with a creative and innovative viral / buzz/guerilla marketing idea for Patagonia. Be very specific on what the

[answerhappygod]

come up with a creative and innovative viral / buzz/guerilla
marketing idea for Patagonia. Be
very specific on what the idea is and the logistics of how the idea
will be implemented. Explain each element of the idea, how they fit
together and why it is likely to generate buzz. Do not be general
or vague. Explain the rationale and strategy behind the idea.
COME UP WITH AN EXAMPLE THAT PATAGONIA CAN
DO! Do not explain what guerilla marketing is, I
need an idea!! I will upvote if you provide a good example
of an idea Patagonia can do!