What is the main goal of the Voice of the Customer (VOC) Translation Matrix?
Posted: Mon Aug 28, 2023 9:59 am
Place the customer requirements in rank order of importance
Take general a customer requirement and branch it into multiple specific requirements
Categorize customer requirements into Dissatisfiers, Satisfiers and Delighters
Develop specific measurements based on customer comments regarding needs and preferences
Take general a customer requirement and branch it into multiple specific requirements
Categorize customer requirements into Dissatisfiers, Satisfiers and Delighters
Develop specific measurements based on customer comments regarding needs and preferences
- Main Goal Of The Voice Of The Customer (25.08 KiB) Viewed 4814 times