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A new marketing manager at Northern Trail Outfitters has been asked to evaluate whether to use HTML Emails or Templates

Posted: Wed Aug 31, 2022 9:06 am
by answerhappygod
A new marketing manager at Northern Trail Outfitters has been asked to evaluate whether to use HTML Emails or Templates for weekly newsletter sends, which are created by a marketing coordinator with limited coding ability. While they have HTML developers on staff, their time is not guaranteed on an ongoing basis.
Which two characteristics of Templates would be beneficial when creating the weekly newsletter in Content Builder? (Choose two.)

A. Templates provide the ability to create email messages using content blocks.
B. One template can only be used for one email, maintaining brand standards.
C. Emails can be formatted for desktop and mobile without extra coding.
D. HTML developers are needed to build templates, but not emails.