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With the Smart Pricing feature in Display, if our data shows that a click from a Google Display Network page is less lik

Posted: Mon Aug 01, 2022 9:41 am
by answerhappygod
With the Smart Pricing feature in Display, if our data shows that a click from a Google Display Network page is less likely to turn into an actionable business result
- such as an online sale, registration, phone call or newsletter sign-up -we may:

A. Use data from the Display Network auction to revise the cost of your Search ads.
B. Automatically reduce your cost-per-click bids on the Google Display Network.
C. Automatically adjust your daily budget to serve less ads on Google Display Network pages.
D. Send notification that your bids should be adjusted.