Which basic promotional approach (approaches) should marketers usually use when selling products inside B2B supply chain
Posted: Tue Jul 05, 2022 11:43 am
Which basic promotional approach (approaches) should marketers usually use when selling products inside B2B supply chains? The push promotional strategy. The pull promotional strategy. Both push and pull promotional strategies. Neither the push nor the pull promotional strategies. Instead, marketers should use the "shift, shove, & shovel” strategy (The “3-S's” of Persuasion). O None of these answers is correct