Answer Happy

This class is marketing.
Which of the following is a correct statement?
achievement is an innate need
the last stage in the consumer buying process is purchase
where to buy something occurs in the alternative evaluation stage of the buying process
normative benefits influence consumer behavior
one family consumption trend is that wives are having more influence in purchases outside the home (e.g. a car)
_____________________________________________-
Which of the following typically increases as the importance of a purchase increases?
need for power
industry profitability
targeting of variety seekers
reliance on heuristics
doubt
_________________________
Which this normally the most important aspect of "physical evidence" for a service?
furniture
decor items like art
signage
the servicescape
the logo