This class is marketing To create a more engaging customer experience, brands like Lush are abandoning social media to f

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This class is marketing
To create a more engaging customer experience, brands like Lush are abandoning social media to focus their efforts on which of the following?
a.) personal selling
b.) multisensory promotion
c.) influencer marketing
D.) immersive technologies
e.) experiential promotion
________________________
Suppose you operated a tourism company that marketed Antarctic cruises. Based on global population trends, which area of the world should you target?
Australia
South America
Europe
the USA
Asia Pacific
_______________________
Which of the following is the most powerful marketing source of information?
web site
advertising
customer service
brand essence
trial
_______________________
Which of the following is part of the first step in building a strong brand?
defining brand performance
increasing the depth of brand awareness
describing the values of the brand
all of the above
none of the above