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A typical customer of a florist doing business online contributes $120 revenue to the florist annually. The total costs
Posted: Wed Mar 09, 2022 8:48 am
by answerhappygod
- A Typical Customer Of A Florist Doing Business Online Contributes 120 Revenue To The Florist Annually The Total Costs 1 (37.11 KiB) Viewed 36 times
A typical customer of a florist doing business online contributes $120 revenue to the florist annually. The total costs of good sold and service to the customer are $50 per year. What is the CLV of the customer in 2 years (i.e., N=2)? Assume that the annual customer retention rate is 70%, the annual interest rate is 10%, the acquisition cost is $30, and the margin (profit) in each year is recognized at the beginning of the year. (5 points)