Answer Happy

36) In the Boston Consulting Group Growth/Stare Matrix, low growth, low stare products that company needs to decide to keepordivestare: O a stars O b. growth products O c. question marks d. dogs Clear my choice Refer to the scenario below to answer questions 37, 38, 39,40 You work for Tasty Kale (Tasty). Tasty is known for babed srack foods like donuts, piesand coffee akes. Sales have been stagnant in recent years - no revenue growth. The Senior Management of Tasty Kale would like to grow revenue 5% next year. They are considering developing a new line of products alled Tastyables that are low sugar and gluten free. Acompetitor, Nabisco Sreckwell, already sells low sugar cakesand cookies and these are selling well to young people who want to be fit. These products helped Nabisco Srackwell revenue grow 10%. Sreckwell is known to be working on gluten free products. As noted by Tasty Kale's Chief Marketing Officer, "low Sugar Gluten free srack food is a wave, and we want to ride it. We think we and better than Sreckwell bea wse our cakes will taste better than competitors."Tasty is hoping that Tastyables will play well to parents age 20-30 years old who are college eduated and have strong feelings towards healthy product ingredients. Today, Tasty customers are mainly 40-55 years old who do "working class"jobs. 37) What is the target market for Tastyables? O a. People aged 40-55 and who do working-class jobs b. Parents aged 20-30 years old who are college eduated Oc. Everyone who likes srackabes O d. People who like sugared srack foods Clear my choice 28) In the Product/Market Expansion Grid, which product growth strategy is Tastyables? a Portfolio Aralysis Ob Market Penetration Market Development od Diversification Clear my choice 39) What is the value proposition of Tastyables versus its competition? a. low sugar and gluten free snacks O b. better taste O c. less healthy snack food d revenue growth target of 5% Clear my choice 40) Ina SWOT analysis, developing a product for the gluten free srack market isa/an for Tasty Kale? O a. Weakness O b. Threat c Strength O d. Opportunity Clear my choice