Answer Happy

______________is when we may choose one product over another
because we know the consequences will be positive and desirable.
Burger vs. Salad
Group of answer choices:
Motivation
Expectancy theory
Drive theory
Homeostasis
Customizing Vans sneakers, high tech experiences at Universal,
and gluten free subscription boxes are all great ways for a company
to increase _______________ which allows the customer to engage
with a store, website or location where people consume the product
or service.
Group of answer choices:
cause marketing
product placement
guerilla marketing
experiential marketing