(A) Use the book publishing industry as the example to describe three types of contracts through which the publisher and
Posted: Mon May 30, 2022 6:03 pm
(A) Use the book publishing industry as the example to describe three types of contracts through which the publisher and bookstores can jointly increase their sales/revenues/profits. (B) Also describe how each party's sales/revenues/profits and risks are likely to be affected by each type of ase the contract. Draw appropriate diagrams. [9]