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Please write a minimum of four pages APA formatted paper. Please read the “mini case” on pages 28 & 29 of your textbook.

Posted: Mon May 30, 2022 4:34 pm
by answerhappygod
Please write a minimum of four pages APA formatted paper. Please
read the “mini case” on pages 28 & 29 of your textbook.
Provide explanation and analysis by answering the following
questions”. Please provide at least six (6) peer-reviewed resources
in support of your arguments. What competitive advantages do you
believe Starbucks seeks to establish? What are the main challenges
the firm faces as it tries to maintain the advantage or advantages
you identified? Please research about Starbucks Inc. and identify
three or four capabilities you believe Starbucks possesses. Please
explain your opinion if any of these capabilities are considered as
core competence and justify your reasoning. Starbucks’ mission is
“To inspire and nurture the human spirit—one person, one cup and
one neighborhood at a time.” According to your research and (may be
personal experience as well) what actions do you recommend the firm
take to reach this mission? Please read about Starbucks's new chief
executive officer Kevin Johnson. Do you believe he is a strategic
leader? What would be your recommendations to the CEO in terms of
challenges he is facing in strategic management?