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This case study assignment will reforce concepts related to market segments, targeting and positioning. In addition to these strategic components the case willing pricing Strategy into the strategic planning process Clean Edge Razor is a wet shave company that sells no disposable razors consumers buy replacement rators, very much like Gillette Fusion blades. Refer to the instructions in the sylabus & Course Into section in order to access and read this case on the bad Business Publishi website As you review the case and precare your case study submission, please keep the following doon points in mind 1. What are the dynamics of the non disposable razor category? Is it stable growing ordering include numbers from the case. What is Paramount's company that sells Clean Eoge position in the industry (le, market share leader, etc) 2. Be sure to identity describe and discuss the three pricequality price tiers le mainstream, premium Notice the differentes What is happening in each of the orice tier segments e. growind stable, cechnine addition to the price alty once tegments please discuss the entsorgents (esthetic shavers in your discussione sements need consideration for assessing growth and whether to target the mainstream or premium secment 3. The central issue in this case show to position Clean Edge (the newest racor technology to the mainstream spremam segment Discuss the pros/cons of targeting the mainstream segment do the same for the premium segment, Discuss the potential profits for both segments premium vs mainstream this will require using pricin estimated sales volume conits) and costs (variable and feed 4 wake a recommendation based on your analysis. Be sure to include potential short term consequences and long-term consequences of your decision Marketing managers ay put more emphasis on short-term results over term results short term sacrifice with long term growth pleinclude these considerations in this case Atobust case study will be 5-7 pages rength and include cited sources to support your analyses. For further guidance on how to format your