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COVID-19 Lockdown Price Freeze You have been appointed as the Marketing Manager of Makro, Massmart CEO Mitchell Slape ha

Posted: Fri May 20, 2022 6:21 am
by answerhappygod
COVID-19 Lockdown Price Freeze You have been appointed as the
Marketing Manager of Makro, Massmart CEO Mitchell Slape has
assigned you tasks and requires you to write a report that will be
presented at the next Massmart Board meeting. You are encouraged to
conduct further research on the company. Background issues
1Massmart . is a South African firm that owns local brands such as
Game, Makro, Builder's Warehouse, Cambridge Food and Cash &
Carry stores. 2Massmart announces a price freeze in all their
brands for the duration of the 21-day nationwide lockdown. This
will involve. suspending price adjustments that were scheduled, as
part of the normal course of business, before the lockdown was
announced. Fresh produce, which is procured daily from fresh
produce markets around the country, is the only category that is
not included in this announcement. 3Commenting on the decision,
Massmart CEO Mitchell Slape said: “This is an unprecedented time
for South Africa and the. world. As we all come to terms with the
impact of the Covid-19 pandemic, we must do everything we can to
support our customers. We are grateful to our suppliers who support
this principled position.’
Advise the Board on the impact of Covid-19 on the retail
industry (this includes Makro).